View reviews for professors for this course View On Testudo

BMGT454

Global Marketing

Prerequisite: BMGT350. Marketing functions from the global executive's viewpoint, including coverage of global marketing policies relating to product adaptation, data collection and analysis, channels of distribution, pricing, communications and cost analysis. Consideration is given to the cultural, legal, financial and organizational aspects of global marketing. Restricted to BMGT majors with 72 credit hours completed.

Fall 2021

1 review
Average rating: 4.00

Spring 2021

0 reviews
Average rating: Not yet rated

0 reviews
Average rating: Not yet rated

Fall 2020

0 reviews
Average rating: Not yet rated

Past Semesters

1 review
Average rating: 4.00

0 reviews
Average rating: Not yet rated

0 reviews
Average rating: Not yet rated

0 reviews
Average rating: Not yet rated

Average GPA: 3.28 between 1,206 students

"W"s are considered to be 0.0 quality points. "Other" grades are not factored into the average GPA calculation.