ARHU340

Financial Entrepreneurship for Arts Leaders

Cross-listed with: MUSC448E. Credit only granted for: ARHU340 or MUSC448E. An introduction to financial entrepreneurship for the arts leader in order to prepare students for diverse and ever-changing careers in the arts and creative fields. Topics explored will include Professional Paperwork (resumes, cover letters, biographies, job searches), Financial Literacy (taxes, budgets, boards, tickets sales, musicians unions), Marketing (website development, social media, press packets, record labels vs. online distribution, headshots, audience development, community engagement, branded content), Communication (public speaking, writing), and Technology (online tools, computer software, peripherals, recording, photography/videography, on campus resources).