BMGT353

Retail Management

Prerequisite: BMGT220 and BMGT350. Planning and implementing retail marketing strategy. Store and nonstore (catalog, internet) retailing. Evaluation of how environmental trends in the consumer market, competition, the economy and technology affect retail strategy in the U.S. and global market. Restricted to BMGT majors with 60 credit hours completed.

Past Semesters

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9 reviews
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* "W"s are considered to be 0.0 quality points. "Other" grades are not factored into GPA calculation. Grade data not guaranteed to be correct.