BMGT355

Foundations of Marketing for Non Business Majors

Introduces the concepts and principles of marketing. Provides an overview of all the concepts in marketing including relationship marketing, product development, pricing, promotion, marketing research, consumer behavior, international marketing, distribution and internal marketing to employees.

Spring 2023

5 reviews
Average rating: 4.40

Fall 2022

5 reviews
Average rating: 4.40

Past Semesters

27 reviews
Average rating: 3.44

8 reviews
Average rating: 4.00

0 reviews
Average rating: N/A

2 reviews
Average rating: 4.50

* "W"s are considered to be 0.0 quality points. "Other" grades are not factored into GPA calculation. Grade data not guaranteed to be correct.