BUMK757

Marketing Strategy

Reviews for this course Testudo

A capstone marketing course. Marketing strategies designed to manage products in selected market segments. Topics covered include competitor analysis, buyer analysis, market segments, and product strengths and weaknesses; product related issues are identified and marketing strategies developed, assessed and implemented.

Past Semesters

Henry Boyd

29 reviews
Average rating: 3.34

Wendy Moe

1 review
Average rating: 2.00

Diane Whitney

5 reviews
Average rating: 4.40

Sanjay Rao

0 reviews
Average rating: N/A

Fred Katz

0 reviews
Average rating: N/A

Elizabeth Sara

0 reviews
Average rating: N/A

Gabriel Biehal

0 reviews
Average rating: N/A

Mary Harms

8 reviews
Average rating: 4.00

* "W"s are considered to be 0.0 quality points. "Other" grades are not factored into GPA calculation. Grade data not guaranteed to be correct.